Executive Team

Photo of Lisa Melamed

Lisa Melamed

Chief Executive Officer & Chief Legal & Compliance Officer

Lisa Melamed joined the organization in 2017 as the VP, Corporate Compliance and General Counsel. She formerly served as the VP of Corporate Compliance and General Counsel for the Laser Spine Institute. She joins the team with over 16 years of experience, most of which is in the health care industry. Lisa has a BS from the University of Miami, JD from the University of Florida, and Graduate Certificate in Healthcare Corporate Compliance at George Washington University.

Photo of Justin Potts

Justin Potts

Chief Marketing Officer

Justin Potts joined Vision Group in 2019 as Chief Marketing Officer. He was formerly a Vice President at Office Depot, a Fortune 500 Company, where he held leadership positions in digital marketing and ecommerce, as well as and digital and retail transformation. Prior to that he helped launch and take to market several venture-backed digital, eCommerce and technology companies including ON Technology, which he helped grow to a successful IPO and later acquisition by Symantec.

Photo of Ray Monteleone

Ray Monteleone

Chief Financial Officer

Ray Monteleone joined the organization in 2020 as Interim CFO after consulting with Vision Group Holdings in the past. He has more than 30 plus years of professional experience with a significant background in strategy, finance, and management with both public and private companies including healthcare. His vast experience includes a tax & consulting partner with Arthur Young and deputy commissioner, chief operating officer and chief financial officer for the Florida Department of Education. Ray has a BS in Accounting and an MBA, and he attended the Arthur Young Harvard Advanced Management Program.

Photo of Ryan Crawford

Ryan Crawford

Senior VP, Operations

Ryan Crawford joined the organization in 2017 as the VP, Acquisition Operations.
He has over 20 years of experience in eye care and retail store operations. In Ryan's most recent roles he served as Regional Vice President of store operations for TBC Corporation. He has also had experience in leadership roles at Advance Auto Parts, Eye Care Centers of America formerly known as Visionworks. Ryan attended school at The University of Texas at Dallas for Electrical Engineering.